A Photographer’s Perspective

"At the age of ten, I was given my first SLR camera; two years later, I joined the German Society for Photography, learned the technical aspects of my craft, and competed in numerous competitions.

After completing my studies and apprenticeship, I joined the Benetton Group (South Germany) as a sales representative. The exposure to Benetton’s renowned advertising campaigns led to my desire to become a freelance photographer.

Seeking opportunities with professional fashion photographers resulted in a three-year residency in Miami (Florida), as assistant to the photographer and producer, shooting across the United States, the Caribbean and Europe.

And as with many fashion photographers, all roads lead to New York.  Three years in the big apple, gave me the exposure many of us dream of, and with that in my bag, I returned to Europe, in pursuit of further advancing my career as a fashion photographer / videographer.

All this exposure led to a simple and perhaps to some, obvious notion … THINK BIG, and what this means in the realm of photography, and photo shoots.  

To this day, it is, and remains my mantra. 

Each shoot is a renewed opportunity to tune in, consider the magic and THINK BIG, always."

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Hans Christian Barth

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